Category Printing

Refresh your printed materials with advice from our team

While online marketing may play a big part in your promotional strategy, printed materials still have an essential role to play. With the ever-progressing world of digital, online marketing can often take priority over traditional offline strategies such as direct mail or printed marketing materials. However, refocusing and looking at the whole marketing mix afresh…

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Why direct mail printing is making a comeback due to GDPR

Direct mail is often viewed as the antiquated forerunner to zippy email marketing. However following huge data breaches, a decrease in trust in the way companies handle our information, and complex GDPR regulations, direct mail printing is experiencing a resurgence in popularity, supported by some very compelling reasons for dusting off those envelopes. Return to…

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KMS Litho is 25 years old! We celebrate 25 years of printing in Oxfordshire

KMS Litho has now been trading for over 25 years. Looking back over the last quater of a century, we’ve been so proud of what we’ve achieved as a leading printing company in Oxfordshire. Last year was an incredibly busy year – with work coming in from business and universities across Oxfordshire, London and beyond…

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How to choose an impressive business card and get noticed

Visible and accessible – two things that most people want themselves and their business to be. Yet in an increasingly digital world, more and more interaction, exchange of ideas and commerce is being conducted online so having the most impressive business card is more important than ever if you want to stand out following a…

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Print for marketing – 6 top tips for getting it right

Getting print for marketing right is one of the most important tasks for any company looking to showcase their products and attract new business. From annual reports, to posters, to brochures and leaflets, high-quality printed literature will always grab the reader’s attention and is sure to impress. If you feel like the print that you…

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Your printing company – the 5 qualities required

When embarking on any new business relationship, it’s always important to remember that your decision shouldn’t just revolve around costs. There’s far more to working with a local printing company for example, than rock-bottom prices. Getting a high-quality and reliable service that truly benefits your company is vital. Take a look below to see the…

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Demystifying the jargon used by printing companies

This article is designed to help clear up some of the confusion surrounding print jargon. We have a list of the most commonly used jargon that clients might find in quotes and information provided to them by printers. Printing has evolved over hundreds of years into the fascinating process it is today. However like many…

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The top 10 questions to ask your printing company

If you’re considering which printing company you should work with, then you may already have a few technical questions about paper stock, creep and bleed, file types and turnaround. But even before you get to this stage, it’s worth ensuring that your shortlist of suppliers delivers more than just the tech stuff. The following questions…

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The most popular paper types for print

While putting time into content and design is important for engaging with customers, knowing your paper types for print is essential for making a real impact with your marketing materials. Offering various looks and feels, different types of paper will elicit different responses and perceptions of your brand from customers. Fortunately, as this short guide…

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What is litho (lithographic) printing, what does it mean and how does it work?

Well first of all never be afraid to ask the question, there are plenty of people who have worked within the industry for many years who would struggle to answer this. The term Lithography comes from the Greek translation of λίθος, lithos, “stone” and γράφειν, graphein, “to write” The method of printing was and still…

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