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This article is designed to help clear up some of the confusion surrounding print jargon. We have a list of the most commonly used jargon that clients might find in quotes and information provided to them by printers. Printing has evolved over hundreds of years into the fascinating process it is today. However like many…
When your printed material needs to be an exact colour match or unique shade, it can sometimes be hard to reproduce it in regular CMYK. In this situation it is necessary to use a spot or index colour. The most common colour system in the UK print industry is the Pantone Matching System. If you…
While putting time into content and design is important for engaging with customers, knowing your paper types for print is essential for making a real impact with your marketing materials. Offering various looks and feels, different types of paper will elicit different responses and perceptions of your brand from customers. Fortunately, as this short guide…
Litho and digital printing – how to work out what’s best for you: For many people, it can be hard to work out which type of printing is right for their budget and the type of materials they need to print. They might even call a printing company for advice but leave the call none…
Well first of all never be afraid to ask the question, there are plenty of people who have worked within the industry for many years who would struggle to answer this. The term Lithography comes from the Greek translation of λίθος, lithos, “stone” and γράφειν, graphein, “to write” The method of printing was and still…
At KMS we have recently invested a considerable amount of time and cost bringing some standards to our colour management. We chose Mellow Colour as our partners and use their PrintSpec system to accurately match our print to ISO 12647 – a common objective for Printers and Clients, or any other international or in house…